DIGITAL MARKETING TASK
Choose ONE object from the list given . Your challenge is to turn this ordinary object into a unique product that people would actually want to buy. You have 10 minutes to create your brand.
1. BRAND NAME (What will you call it?)
2. TARGET AUDIENCE-Who will buy it?
3. TAGLINE : Example: BagBoss
“Don’t pack your bag. Let your bag pack your life.”
4. AD HOOK – U should start ur advertisement with something attention-grabbing. For example: “How many times has your school bag reminded YOU to bring your homework?”
5. INSTAGRAM CAPTION-Think like social media marketers.
6. REEL IDEA – U should describe a 10-second Instagram Reel to sell ur product..
✏️ 1. PENCIL → SmartMood Pencil
Crazy features:
- Changes colour according to your mood.
- If you make a spelling mistake, it gently says: “Are you sure?”
- Glows when you get a great idea.
- Gives you a tiny motivational quote when you feel like giving up.
- Turns red when your exam is only 5 minutes away! 😄
USP: A pencil that understands you.
💧 2. WATER BOTTLE → Hydr8 Buddy
Crazy features:
- Shouts “DRINK WATER!” if you haven’t taken a sip for 1 hour.
- Sends a dramatic voice message: “I am not decoration!”
- Changes colour when the water gets warm.
- Gives you a mini weather report when you open it.
- Says “Excellent!” after you finish your water.
USP: Your personal hydration police.
📓 3. SCHOOL NOTEBOOK → SmartNote
Crazy features:
- Automatically detects when you’re getting distracted.
- Says “Focus, superstar!” if you stare outside for too long.
- Changes page colour according to the subject.
- Reminds you: “Homework due tomorrow!”
- Has an emergency page titled “Things I Pretended to Understand.” 😂
USP: The notebook that knows what’s happening in your classroom.
🧽 4. ERASER → MagicErase
Crazy features:
- Erases mistakes but keeps your original handwriting.
- Changes colour depending on how many mistakes you’ve made.
- Says “No worries, try again!”
- Has a Panic Mode that erases an entire page in 3 seconds.
- Gives you a confidence score after correcting your work.
USP: Mistakes disappear. Learning stays.
🎒 5. SCHOOL BAG → BagBoss
Crazy features:
- Checks whether you’ve packed your homework.
- Shouts “WHERE IS YOUR MATHS BOOK?” before you leave home.
- Detects when you’re carrying unnecessary books.
- Has GPS tracking if you forget where you left it.
- Plays motivational music when your bag is ridiculously heavy. 😂
USP: The bag that manages you.
